I know we’ve posted some videos in anticipation of Rise of the Planet of the Apes before, but this one blows the rest away with sheer, unadulterated awesomeness. Why? Because it’s a chimp with a firearm. And due to popular whining, we will fully disclose that this video is a viral marketing campaign for Rise of the Planet of the Apes, which wasn’t obvious to everyone apparently so now you can rest easy.
OK, so last week’s video with the chimp playing video games was a little suspect seeing as dude wasn’t pressing any buttons meaning he plays like grandma does, and grandma doesn’t win Call of Duty ever. But this one is a little more impressive, at least insofar as monkeys showing up humans is impressive. The gist here is that chips have a near photographic short term memory capability. So when they do rise up to destroy us, try to stay about 5 minutes ahead of them and they may forget you exist at all. These Planet of the Apes guys put some decent viral marketing together. No one ever markets Renee Zellwegger movies with the proposition that monkeys ae smarter than the rest of us.