
Most advertisements are created in a way that let’s the dumbest kid in the class understand it, so it’s a nice treat when you see one that actually makes you use your brain (I needed an abacus and my calculator watch to understand this one.) New Zealand’s 42 Below Vodka uses clip art of a dude, a girl, some high heels, vodka and a rooster to enlighten you on the dangers of drinking too much. In case you haven’t figured it out, this is titled “Transvestite.”
and then they fall in love, just like in the crying game!!
Very smart ad. Wonder what the outcome would have been if there were a few more vodka bottles earlier in the sequence…
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